World Creativity and Innovation Day

Quick Facts - GB

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2024 Date21 April 2024
2025 Date21 April 2025

World Creativity and Innovation Day

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World Creativity and Innovation Day spotlights the essential role of new, creative concepts and novel approaches in spurring advancements across various sectors. The purpose of the observance is to foster an environment that encourages innovative ideas and creative expression, for the ultimate goal of addressing and solving existing challenges in society, technology, economy, and multiple other fields. At the same time, it recognises the efforts and achievements of individuals, groups and organisations in advancing creativity and bringing about positive changes.

The notion of World Creativity and Innovation Day was first conceived in Canada in 2001. Over the years, its appeal has broadened to international levels, with its remit relating palpably to people in the United Kingdom where innovation is a critical driver of national growth and competitiveness. The UK is distinguished for its strong innovative culture, backed by a rich history of scientific discoveries and technological breakthroughs. Hence, the observance bears significant relevance in this context, encouraging Britons to continue the legacy of creative thinking, innovative designs, and groundbreaking inventions.

World Creativity and Innovation Day has been observed in the UK by organising various activities such as workshops, seminars, exhibitions and online events that spur innovation and encourage creative thinking. The stage is set for individuals, businesses, and organisations to showcase their creative feats and innovative ideas, or to engage with others in brainstorming and collaborating on new projects. In turn, these serve as platforms for knowledge exchange, inspiration, and encouragement, promoting a culture of creativity and innovation across the entire UK. This observance culminates globally on the 21st April, reinforcing creativity and innovation as key capacities to realise the United Nations’ 2030 Agenda for Sustainable Development.

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Facts about World Creativity and Innovation Day

  • The theme for World Creativity & Innovation Day in 2024 will be Step Out and Innovate. In 2022 the theme was Collaboration.
  • According to the United Nations, the world’s cultural and creative industry generates about $2.25 billion in revenue. It also creates more than 29 million jobs worldwide.
  • Creative industries in the UK, including film, television, music, and fashion, contribute around £112 billion to the economy every year. The UK's creative sector is growing more than twice as fast as the rest of the economy.
  • The UK is a global leader in the technology sector. It is on track to reach a tech company valuation of $1 trillion by 2030. London is the top city in Europe for supporting both new and existing tech companies.

Top things to do in the UK for this observance


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