World Tourism Day

World Tourism Day Quick Facts - GB

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2023 Date27 September 2023
2024 Date27 September 2024

World Tourism Day

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World Tourism Day is an annual celebration observed by countries across the globe. Its primary aim is to raise awareness about the crucial impact of tourism on countries' economies and societies. The event provides an opportunity for individuals, communities, and governments to discuss and explore various aspects of tourism, such as sustainable practices, accessibility, and cultural understanding.

The World Tourism Organization (UNWTO) established World Tourism Day in 1980. Since then, the event has become an essential platform for promoting and highlighting the tourism industry's social, cultural, political, and economic importance in the United Kingdom and beyond. The UK, known for its rich history, vibrant cities, and stunning countryside, is a popular destination among tourists from all over the world. Tourism is a significant driver of the UK economy, accounting for nearly 10% of all jobs and contributing billions of pounds every year. World Tourism Day allows the UK to showcase its unique offerings and promote sustainable and responsible tourism practices to ensure the sector's long-term success.

In the United Kingdom, World Tourism Day is celebrated in various ways and often includes conferences, workshops, and exhibitions hosted by industry professionals or government bodies. These events aim to educate, inform, and promote awareness about the importance of sustainable tourism for both the local economy and the global environment. World Tourism Day typically takes place on September 27th each year, with countries around the world hosting events and activities to mark the occasion and recognize the tourism sector's substantial contributions.

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World Tourism Day facts

  • The theme for World Tourism Day in 2023 was Tourism and Green Investments.
  • Globally, travel and tourism’s direct contribution to GDP was approximately 5.8 billion U.S. dollars in 2021.
  • France continues to be the most visited country in the world with nearly 90 million tourists every year.
  • The UK Tourism industry employs over 3 million people.
  • The UK has 32 UNESCO World Heritage sites, including iconic locations like the city of Bath, Maritime Greenwich, the Jurassic Coast, and the Giant's Causeway.

Top things to do in the UK for World Tourism Day

  • Indulge in traditional British food and drinks. Visit local pubs or restaurants to try dishes like fish and chips, Sunday roast, haggis, Cornish pasties, or afternoon tea.
  • Visit popular tourist attractions such as Big Ben, the Tower of London, Buckingham Palace, or Stonehenge. Discover the rich history and culture of the UK by exploring these landmarks.

World Tourism Day references and related sites

www.unwto.org: Wourld Tourism Day theme 2021

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